Big Red NOLA

Business Plan · Founded by Cyril Darensbourg

The Ultimate
Platform.

Big Red NOLA Publishing is the all-in-one digital ecosystem bridging New Orleans and New York City — unifying artist development, distribution, sync licensing, and industry management. Built by creators, for creators.

ASCAP · PRO Writer & Publisher

Cyril Anthony Darensbourg

ASCAP Society · Verified Member

ASCAP · Publisher Catalog

Big Red NOLA Publishing

724 Registered Works · ASCAP Society

2

Cultural Hubs Bridged

4

Pillars of Service

10–15%

Sync Admin Fees

Closed-Loop Economy

01 · Executive Summary

A closed-loop economy for the creative industry.

Big Red NOLA is an all-in-one digital ecosystem connecting the vibrant creative scenes of New Orleans and New York City. By centralizing publishing, management, financial tracking, and distribution, we solve the fragmentation that plagues independent creatives. The platform merges business management — CRM, contracts, escrow, accounting — with creative growth: AI advisors, EPK generation, studio booking, and automated distribution. One interface, one economy, for artists, vendors, venues, and sponsors.

02 · Problem & Opportunity

A dozen tools. One missed paycheck.

The Problem

Independent artists, managers, and labels juggle a dozen platforms for publishing (ASCAP/BMI), royalty tracking, distribution, EPKs, studio bookings, and contracts — leading to lost revenue, mismanaged split sheets, and administrative burnout.

The Opportunity

Bridging two of the most historically significant cultural hubs in the world unlocks a massive network of independent creatives and local businesses — a unified Command Center to register a song, generate a split sheet, book a studio, distribute, and pitch sync, all from one interface.

05 · Revenue Model

Diverse, recurring, and transactional.

01

SaaS Subscriptions

Freemium tiers from Basic profiles to Pro Artist tools and an Executive/Label suite with bulk imports, CRM, and escrow.

02

Publishing & Sync Fees

10–15% admin on sync placements, TV licenses, and PRO royalties processed through the platform.

03

Transaction Fees

Studio bookings, escrow payments, session billing, and B-Commerce sales processed on the platform.

04

B2B Sponsorships

Premium directory listings and targeted sponsorships for vendors, brands, and TV stations.

07 · Go-To-Market

A four-phase rollout.

1

Grassroots Onboarding

Direct outreach to NOLA & NYC studios, venues, and collectives. Free Executive accounts to community leaders.

2

Festival Integration

Become the official submission portal for regional festivals — every applicant builds a Big Red NOLA EPK.

3

B2B Partnerships

Partner with ASCAP, Luminate, and tourism boards to position the app as an official industry tool.

4

Affiliate & Credits

Activate the Affiliate Hub and Credit Hour System to incentivize artist and vendor referrals.

Build the future of independent music.

Big Red NOLA is positioned to become the operating system for a new generation of artists.

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